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Creating Airy Aroma has been one of the most personal and fulfilling journeys of my life. Along the way, a few fragrances have become incredibly special to me—each carrying a story, a feeling, and a touch of Japanese artistry. Let me share my top picks with you.
Yū (優) Elegant Harmony: A Fragrance That Transports You to a Japanese Art Portal
Yū holds a deeply personal place in my heart. Its warm blend of white tea and osmanthus is subtly sweet, with a hint of musk that reminds me of an elegant, sophisticated perfume. It’s the kind of scent that transforms a room into an artistic retreat without needing a single spray.
This fragrance was actually developed alongside our very first collection, making it one of the original creations of Airy Aroma, but I loved it so much that I wanted to give it a special spotlight. That’s why I waited to introduce it as part of the Artistic Collection. To me, Yū is the ultimate indulgence—it’s calming, luxurious, and makes any space feel uniquely elegant.
Initially, I wondered if Yū might feel too feminine. That question inspired me to create Etsu, a scent that’s fresh and balanced yet equally refined.
Etsu (悦) Blissful Harmony: A Unisex Fragrance of Freshness and Strength
Etsu has a unique charm that balances the vibrant freshness of green tea with the subtle floral elegance of gardenia. It’s less sweet than Yū, but it carries an uplifting energy that I often rely on when I need clarity or a moment to reset.
This fragrance feels versatile—it suits any occasion and creates an inviting atmosphere that’s both lively and serene. Etsu is the scent I turn to for a sense of balance, and I hope it resonates with those who love a clean yet powerful aroma.
Velvet Embrace (韻): A Perfume-Inspired Dream for Your Living Space
From the Japan Landscape-Inspired Collection, Velvet Embrace is a true reflection of my love for fine perfumes. Its delicate notes of freesia and jasmine create an understated elegance that transforms any room into a serene, sophisticated haven.
Velvet Embrace was designed for those who want to bring the refinement of a perfume into their living spaces—without the need for sprays or overly strong scents. This fragrance is my favourite from the core collection because it perfectly embodies my vision of a home filled with subtle luxury.
Experience Japanese Artistry in Every Scent
For me, Yū feels indulgent, Etsu is energising, and Velvet Embrace brings a timeless elegance to any space. Each one has its own story, its own mood, and its own magic.
Now, I’d love to know: Which Airy Aroma scent will be your favourite? Or which one are you curious to try next?
Every fragrance in the Airy Aroma collection is crafted to bring subtle elegance and calming presence to your home. Whether you’re looking for something sweet, fresh, or refined, I hope these scents speak to your heart and become a part of your story.
Discover the beauty of Japanese alcohol-free home fragrances
